Hi, I’m Lexi, a multidisciplinary graphic designer in NYC, exploring print + digital design with curiosity, storytelling,
and creative ideas.



Hi, I’m Lexi, a New York-based graphic designer exploring the intersections of advocacy, education, and design.

Print Catalog for Society Social

2024-2025 Catalogs embracing the theme of nostalgia for Society Social 


We designed three editorial-style catalogs and a branded mailer, blending Society Social’s signature aesthetic with fresh storytelling around new arrivals, collaborations, and customer favorites.

This work continues the foundation laid by designer Lauren O’Neill (Studio Paloma), whose first issue I supported as a junior designer. Following her passing, I’ve been honored to carry her vision forward while evolving the brand’s catalogs and print materials. Since we have collaborated on three different catalogs.

A sneak peek from founder Roxy Owens
︎︎︎ Client: Society Social
︎︎︎ Role: Editorial Design
︎︎︎ Collaborators: Melissa Napier (Marketing Manager & E-commerce Operations), Addie Jo (Social Media Manager & Marketing), Lauren O’Neill (Former Editorial Designer)
︎︎︎ Deliverables: 28-page printed catalog, gatefold mailers
©Lexi O’Neill 2025
All rights reserved, unless otherwise noted